Want to recruit and retain Millennial doctors for your healthcare organization? Here’s how.

<h2>How to Boost Your Facility’s Appeal to Gen Y Physicians</h2>
<p> Millennial doctors are entering a much different healthcare landscape than Baby 
  Boomer or Gen X physicians encountered when they were fresh out of residency. New 
  doctors face various industry-wide issues that can erode the appeal of medicine. 
  This can make hiring top physician talent a challenge for healthcare organizations. 
  Fortunately, there are six actions health leaders, staffing specialists and recruiters 
  can take to attract and retain highly qualified, passionate and engaged Millennial 
  providers.
</p>

<h2>Millennial Doctors See a Tough Road Ahead</h2>
<p> In a <a href="https://www.youtube.com/watch?v=Kykj3k2wBXg" target="_blank">TEDx Talk on Millennials in Medicine</a>, 
29-year-old Dr. Daniel Wozniczka painted a 
  bleak picture of what new physicians face: insurance roadblocks, high costs of care, 
  possible bankruptcy of Medicare, pressures to see more patients in less time, 
  excessive paperwork and forms, the exodus of older physicians, high-stress levels, 
  and imperiled mental health. Wozniczka said that when he is asked what it’s like 
  to be a doctor, his reply is always the same, “Even though I love medicine, 
  I don’t really love my job…much of the day-to-day work of a physician has 
  absolutely nothing to do with medicine.” His words likely convey the sentiment 
  of many Millennials who are entering the field.
</p>

<h2>Healthcare Organizations Can Increase Appeal to Millennials</h2>
<p> While of course, individual healthcare organizations aren’t able to solve overarching 
  challenges across the healthcare industry, they can take steps internally to improve 
  the situation for incoming physicians. Savvy healthcare leaders can consider concerns, 
  challenges, motivators and assets common to Millennial physicians and optimize 
  positions, work culture, and growth opportunities to attract and retain those providers.
</p>

<h2>The Unique Strengths of Millennial Physicians</h2>
<p> In Wozniczka’s TEDx Talk, he goes on to highlight assets of Millennial physicians: 
  they are all digital natives; they continually consult various online platforms and 
  virtual resources; they are early adopters of technology; and they are innovators. 
  They value independence, freedom, personal time, and quality of life. Millennial 
  doctors are eager to pursue career growth, leadership and clinical research 
  opportunities. As a generation, Millennials have concerns for social and environmental 
  issues, and collectively, they are driven to make an impact, and change the world 
  (<a href="https://www.forbes.com/sites/deloitte/2021/07/22/for-millennials-and-gen-zs-social-issues-are-top-of-mind-heres-how-organizations-can-drive-meaningful-change/?sh=5390712a450c" target="_blank">Forbes</a>). 
  Further, they are the most diverse generation of providers yet and are 
  gradually growing in diversity as a group, more accurately reflecting the patient 
  population (<a href="https://www.visualcapitalist.com/how-millennial-doctors-are-transforming-medicine/" target="_blank">Visual Capitalist</a>). 
  They value teamwork, collaboration and the 
  provider-patient relationship (<a href="https://www.medicaleconomics.com/view/managing-millennial-physicians" target="_blank">Medical Economics</a>). 
</p>

<h2>6 Actions You Can Take to Attract and Retain Millennial Physicians to Your Facility</h2>
<p> Here’s how to appeal to the unique strengths of Gen Y doctors and improve 
  hiring and retention at your healthcare organization: 
</p>

<ol style="margin:20px">
  <li><strong>Provide abundant opportunities for creative problem-solving.</strong> Because they are 
    emerging into a particularly challenging space, many Millennial doctors are determined 
    to generate creative, innovative solutions to local and global challenges. They bring 
    fresh talent, energy, passion and new knowledge. They can be instrumental in improving 
    procedures, treatments, patient interactions, organizational culture, and the overall 
    industry. To appeal to recruits and retain existing Millennial providers, provide 
    opportunities for innovation, research and collaborative problem-solving.
  </li>

  <li><strong>Highlight opportunities for career growth.</strong> Most Millennial 
  physicians will be focused 
  on actively expanding their careers. To attract them, offer to support their professional 
  development. Are there opportunities for leadership or publication of research? Does 
  your facility offer mentorship or peer support? Do you provide online learning 
  opportunities or personal enrichment classes? Will the physician be able to 
  collaborate with cross-disciplinary teams and learn from others? Do your physicians have 
  opportunities to lead improvement initiatives and head committees? 
</li>

<li><strong>Offer flexible scheduling with various choices when possible.</strong> 
 Millennials value freedom and work-life balance. Wherever possible, allow scheduling 
 flexibility and plenty of 
  vacation time. Opportunities to work part-time, travel, or practice virtually via 
  telemedicine will also appeal to many Millennials. When advertising positions, 
  feature characteristics highlighting the freedom and independence providers will enjoy.
</li>

<li><strong>Consider social and environmental initiatives.</strong> 
Many Millennial providers are highly attuned to social and environmental issues. 
  They know they are uniquely positioned to make a profound difference and expect 
  businesses and government to do the same. To appeal to Millennial physicians, 
  underscore your organization's social and environmental initiatives. Will 
  the physician have opportunities to work with underserved patient populations? 
  Is there a substantial diversity, equity and inclusion program in place? Are all 
  individuals valued and given a voice? Is there meaning and purpose in the work? 
  Is your facility involved in the local community and public health? Is your 
  organization focused on creating a better tomorrow? Does the organization have 
  programs to create less waste or use less energy?
</li>

<li><strong> Emphasize innovation and technology.</strong> Millennials were born into the digital 
  ecosystem, so they expect to be immersed in technology. They can adapt to systems rapidly. 
  However, they can quickly grow impatient with cumbersome, obsolete and time-consuming 
  tech. Millennial physicians expect state-of-the-art innovations that enhance the 
  provider and patient experience, improve safety and solve health challenges. 
  When meeting with candidates, point out any advanced technologies and innovative 
  techniques your facility offers. Are your existing providers leaders in the field? 
  Are they developing novel solutions? Do they use robotic or minimally invasive 
  procedures, AI, augmented reality or nanotechnology?
</li>
<li><strong>Employ various recruitment methods.</strong> Millennials search for 
positions through various routes, and many of them are unconventional. Use social media, 
professional journals, and virtual conferences to reach Millennial physician candidates. Post 
  across candidate’s professional networks, alma maters, and online job boards. To 
  save time and resources, enlist the help of a trusted recruiting agency. Successful 
  recruiting professionals are skilled at crafting job descriptions and advertisements 
  that appeal to candidates of all generations, especially Millennials!
</li>
<ol>

</br>
  <p> 
Ready to attract top candidates to your facility? Connect with a 
<a href="https://www.crosscountry.com/employers" target="_blank">Cross Country representative</a> 
today.
  </p>

Top 6 Ways to Attract and Retain Millenial Doctors

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