Are you thinking about taking a travel assignment in Gainesville, Florida? This college town is home to the University of Florida, and offers a small-town feel with a youthful, vibrant edge that shows in its assortment of bars, restaurants, cultural and entertainment options. Gainesville, the birthplace of Tom Petty of Tom Petty and the Heartbreakers, is a haven for live music lovers. Additionally, Gainesville provides an opportunity for outdoors enthusiasts and fitness aficionados to experience a wide range of native Florida flora and fauna year-round. Here is our travel guide for professionals wondering what to eat, drink, do and Instagram while on a travel assignment in Gainesville, Florida.